Gulf Coast Freedom Schools

Nonprofit | Rebrand, Brand Campaign

 

Opportunity

Central Gulf Coast CDF Freedom Schools leadership engaged us to rebrand to better reflect the identity of the organization.

Goals

Awareness, Clarified Position, Authentic Storytelling, Stakeholder Engagement

Solution

Rebrand and position the organization within the historical Freedom Schools movement while defining the organization’s competitive advantage.

 
 

Contributions

Contextual Research
Stakeholder Engagement
Executive Consulting
Analysis & Insights
Brand Strategy
Naming
Storytelling
Messaging & Positioning
Creative Concept
Directing
Scripting & Copywriting
Video Editing & Animation

Year Completed

2024

Agency

idgroup Partners